Browsing: Summary SEL

Google Ads is giving advertisers more flexibility with the Overview tab, allowing up to five custom views. This lets marketers…

Google is quietly updating its Personalized Ads policy on Dec. 12, expanding access to Custom Segments for certain Display campaigns…

You might think you’ve mastered the Google Ads search terms report, but this essential optimization tool is still widely misunderstood…

Ranking No. 1 is still an accomplishment, but by now, most SEO professionals understand that it doesn’t mean what it…

Publishers and search engines have long depended on ad placements and affiliate marketing to make money. Search engines rely on…

Search Engine Land is expanding its contributor roster in 2026 – and we’re looking for seasoned experts in SEO, PPC,…

Food bloggers say this Thanksgiving is a breaking point. Google Search and AI Overviews, powered by Gemini 3, are rewriting…

For years, marketers measured digital success through impressions, backlinks and clicks. If you ranked high in search results and won…

In the last 24 hours, ChatGPT and Perplexity have introduced new AI-driven shopping experiences that aim to deliver more personalized…

A wave of sophisticated phishing attacks is letting scammers hijack full Google Ads Manager Accounts (MCCs), giving them instant access…