Browsing: Summary SEL

OpenAI is pitching premium-priced ads in ChatGPT — with far less data than advertisers are used to getting. What’s happening.…

Google is working toward a future where it understands what you want before you ever type a search. Now Google…

AI Overviews, which place generated answers directly at the top of search results, are improving the search experience for users. …

Google Ads is rolling out a new Experiment Center, giving advertisers a single place to test, measure, and compare campaign…

Google doesn’t build products with B2B marketers in mind.  Its largest budgets and transaction volume come from DTC and B2C…

Throughout 2025, SEO professionals reported the same story to leadership: organic traffic was down, clicks were declining, and attribution no…

Apple is expanding ads in App Store search results, giving advertisers more opportunities to reach users at the moment they’re…

On episode 338 of PPC Live The Podcast, I speak to Nick Handley Paid Media Lead at Impression, about one…

Some Google Ads advertisers are seeing a bug that causes the option to add notes to disappear from the account…

A new bug in Google Ads is preventing some advertisers from editing and saving existing Performance Max (PMAX) asset groups.…